By Kirsten on July 11, 2024
Here at Springshare, we're big fans of the amazing programming, unconventional collections, and community resources libraries offer. Still, there's something to be said for the original library service: connecting readers with a good book! With our latest partnership, users of the Patron Point platform can draw on robust title information provided by Brodart to automatically generate monthly newsletters that feature reading lists on specific genres and topics. This exciting recommendation service, Patron Point My Reads, is an easy readers' advisory tool that will engage patrons and boost circulation, without any extra staff effort!
How My Reads Works
My Reads newsletters are built and sent automatically to patrons who opt into the service - no staff time is required. Flexible design templates can be adapted to match other digital communications sent through Patron Point for a seamless presentation.
These newsletters link directly to the library's online catalog, where patrons can place holds on desired titles or search for additional content. By delivering personalized recommendations, libraries can increase circulation while driving patron engagement and library usage.
My Reads is just the tip of the iceberg!
Patron Point is a fully featured marketing automation platform built to attract, engage, and retain users. To learn more, check out this recent webinar recording. It covers:
- Proven marketing and outreach methods designed to engage new users, and ensure you are reaching the right audience, at the right time, with the right message.
- Techniques industry membership organizations use to attract and retain members.
- How Patron Point helps libraries around the world embrace these techniques and bring value to their communities.
Want to learn more about Patron Point? Get in touch to arrange a demo!