(re)Introducing LibConnect: Patron Engagement & Email Marketing

LibCRM, our Customer Relationship Management Tool, got tons of awesome new features and a new name to boot! Meet LibConnect, which combines powerful CRM functionality with an integrated email marketing platform so that you can better connect and engage with your patrons to offer targeted services, resources, and more.

New Email Marketing Functionality

We've added powerful email marketing functionality to the LibCRM Customer Relationship Management tool and gave the product a new name because now it is so much more than a CRM. It is a true customer engagement platform that helps you better connect with your users – that's why we renamed it LibConnect.

  • ILS Integration - Import user info from your ILS (and other sources, too) to create profiles and identify audiences to send targeted marketing emails.
  • Gorgeous Email Templates - Make use of pre-built email templates to send beautiful emails quickly and effortlessly.
  • Drag & Drop Editor - Makes it easy to add text, images, buttons, videos, and more to your marketing emails.
  • Free Image Library - Make use of our integration with Pexels, Unsplash, and Pixabay and have access to over 500,000 Creative Commons Zero licensed images for your marketing emails.
  • Multi-Device Previewing - View how your email will display on desktop, tablet, and mobile devices.
Choose from a selection of library-specific email templates and easily customize them!
Choose from a selection of library-specific email templates and easily customize them!

Send Emails to Targeted Audiences

Now you have an easy – and affordable – platform to send targeted emails to your patrons.

  • Send a 'back-to-school' email to returning faculty showcasing library resources.
  • Send a welcome email to new patrons highlighting your 'Get Help' services.
  • Announce new content acquisitions throughout the year targeting the subject matter to specific audiences.
  • Welcome incoming freshman with a 'Intro to the Library' email outlining your services and facilities.
  • Got a new YA or children's collection? Email all parents with little ones to let them know!

So.many.opportunities.to.connect [err, LibConnect, pardon the pun ;)] with your users and increase engagement!

Live In-Depth Webinars

Join us for a 30 minute webinar and explore LibConnect and Email Marketing functionality! All webinars listed below are in U.S. Eastern Time. Can't attend live? Just register and you'll get the recording as soon as it's ready!

We hope to 'see' you there!

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