MIAMI, FL (December 19, 2024) – Springshare announced today that Northern Onondaga Public Library has selected the Patron Point platform to enhance their communication and outreach protocols.
Northern Onondaga Public Library (NOPL), with branches in Brewerton, Cicero, and North Syracuse, New York, has chosen Springshare’s Patron Point marketing automation platform to augment its communication strategy. NOPL’s mission is to engage its community, share resources, and connect people to information, ideas and each other. Using Patron Point’s advanced audience segmentation tools and personalized email messaging, the library seeks to increase awareness of its programs and resources and encourage community engagement. In turn, NOPL expects to attract new library users and provide patrons with a more customized library experience and enhanced access to NOPL’s resources.
About Patron Point
Patron Point is a fully featured patron relationship management system that helps public libraries around the world attract, onboard, inform, engage, and retain library customers through targeted marketing and automated engagement. Libraries can benefit from a foundation of Proven Programs™ or create their own workflows that are customized to their communities and needs.
About Springshare
Springshare helps libraries and educational institutions elevate their online presence to better serve and engage their users online. Founded in 2007, Springshare serves over 7,500 institutions across more than 100 countries.